Every consequential research firm begins as a conversation before it becomes a company. For PSRC, that question was deceptively simple: could artificial intelligence help traders understand markets not as noise, but as language?The history of Plazo Sullivan Roche Capital begins not with a marble lobby or a polished prospectus, but with experimentat

Every consequential research firm begins as a conversation before it becomes a company. For Plazo Sullivan Roche Capital Research, that question was deceptively simple: could artificial intelligence help traders understand markets not as noise, but as language?The history of PSRC begins not with a marble lobby or a polished prospectus, but with a r

Every company begins with a product. For Plazo Sullivan Roche Capital Research, that question was deceptively simple: could artificial intelligence help traders understand markets not as noise, but as language?The history of PSRC begins not with a marble lobby or a polished prospectus, but with a restless dissatisfaction with ordinary market tools.